Marketing & Customer Service

Kelly Kassab, Hallmark Sotheby's International Realty professional, will develop a sophisticated and comprehensive marketing campaign that will be customized to your home sale. State-of-the-art marketing techniques may include electronic drip marketing, interactive emailing, high-end still photography, scalable floor plans, videography, local and global advertising.

A social media campaign includes the most cutting edge internet channels encompassing YouTube, Facebook, Twitter, Boston.com and Realtor.com along with hundreds of Sotheby's International Realty global internet platforms.Your custom single property website is created professionally with photography, detailed property information, community links and finance options. Site will be optimized for search engines, and linked to all Hallmark Sotheby's International Realty web sites, internet channels and social media networks.

Personalized Marketing Campaign

· Render services from director of marketing, web developers and skilled media advertisers

· Property website to include all marketing content, photos, video, plans and town links

· Create c ustom website tailored to your home. Example: yourhomeaddress.com

· High-quality feature sheets in full color, glossy card stock brochures

· Produce high-resolution, wide-angle photography and narrated videography

· Aerial photography or videography of the grounds to include town highlights

· Schedule and send special invitations for exclusive broker tour luncheon

· Manage all information for MLS, Global Internet sites and Media channels

Full Service Real Estate Management

· Consult on market market climate, listing forms, agency laws and time lines.

· Discuss procedures and instructions for showings, broker tour and private showings

· Properly prepare your home for the market with home styling and staging guidance

· Review Title 5 inspection prior to listing, home warranty or pre-inspection options

· Agree on method for frequent progress updates in unison with market strategies.

· Sell your property by highlighting why it has been the home you chose

· Educate buyers on the area and provide town information and school links

· Represent you as the seller at open houses and provide refreshments

White Glove Custom Care

Oversee all the steps involved in marketing, selling and closing your real estate transaction. Provide consistent communication on all feedback, market conditions, showings and offers. 

· Check the validity of pre-approvals submitted with offers

· Negotiate highest and best terms of an offer

· Get offer signed by all parties and deposit buyer's earnest check

· Obtain and Provide documentation of HOA if applicable

· Schedule and Attend All Home Inspections including Title5

· Exchange Seller and Buyer Attorney Information

· Track all deadlines in Purchase and Sale Agreement

· Oversee final readings for Smoke/Co detector certification through fire department

· Schedule final walk through the day before closing

· Confirm all paperwork is signed by all parties prior to closing

· Attend closing

Kelly Kassab - REALTOR® Hallmark Sotheby's International Realty
11 Grove St Hopkinton, MA 01748
Phone: 617-835-5533 URL of Map